{"product_id":"bmw-e90-e91-e92-e93-323i-325i-328i-335i-m3-cup-holder-for-ashtray-upgrade","title":"BMW E90 E91 E92 E93 323i 325i 328i 335i M3 Cup Holder for Ashtray Upgrade","description":"\u003c!-- ===== Inertia Werks | E9X Center Console Ashtray Cupholder — v2 layout ===== --\u003e\n\u003cdiv style=\"max-width: 760px; margin: 0 auto; font-family: 'Barlow', 'Segoe UI', Roboto, Arial, sans-serif; color: #1c1e21; font-size: 16px; line-height: 1.6;\"\u003e\n\n\u003c!-- Intro --\u003e\n\u003cp style=\"margin: 0 0 4px; font-family: 'Barlow Condensed', 'Barlow', sans-serif; font-size: 34px; font-weight: 700; line-height: 1.1; letter-spacing: 0.2px; color: #1c1e21;\"\u003eBigger than stock. Built not to break.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 28px; color: #5b6168; font-size: 17px;\"\u003eA dual cupholder that replaces the E9X center console ashtray. It's an upgrade over the OEM cupholders that are too small and always break.\u003c\/p\u003e\n\n\u003c!-- Why --\u003e\n\u003cdiv style=\"margin-bottom: 36px;\"\u003e\n\u003ch2 style=\"margin: 0 0 16px; font-family: 'Barlow Condensed', 'Barlow', sans-serif; font-size: 26px; font-weight: 700; line-height: 1.2; color: #1c1e21; border-left: 5px solid #e8380d; padding-left: 12px;\"\u003eWhat it does\u003c\/h2\u003e\n\u003cdiv style=\"display: flex; flex-wrap: wrap; gap: 14px;\"\u003e\n\u003cdiv style=\"flex: 1 1 280px; background: #fbf4f1; border-top: 3px solid #e8380d; padding: 16px 18px 18px;\"\u003e\n\u003cp style=\"margin: 0 0 6px; font-family: 'Barlow Condensed', 'Barlow', sans-serif; font-size: 21px; font-weight: 700; line-height: 1.2; color: #1c1e21;\"\u003eHolds two real drinks\u003c\/p\u003e\n\u003cp style=\"margin: 0; font-size: 15px; color: #4a4f55;\"\u003eFits two drinks up to 72 mm (2.83\") in diameter.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"flex: 1 1 280px; background: #fbf4f1; border-top: 3px solid #e8380d; padding: 16px 18px 18px;\"\u003e\n\u003cp style=\"margin: 0 0 6px; font-family: 'Barlow Condensed', 'Barlow', sans-serif; font-size: 21px; font-weight: 700; line-height: 1.2; color: #1c1e21;\"\u003eNo modifications needed\u003c\/p\u003e\n\u003cp style=\"margin: 0; font-size: 15px; color: #4a4f55;\"\u003eRemove the ashtray or storage compartment from the center console trim piece and screw this in.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"flex: 1 1 280px; background: #fbf4f1; border-top: 3px solid #e8380d; padding: 16px 18px 18px;\"\u003e\n\u003cp style=\"margin: 0 0 6px; font-family: 'Barlow Condensed', 'Barlow', sans-serif; font-size: 21px; font-weight: 700; line-height: 1.2; color: #1c1e21;\"\u003eWon't warp or crack\u003c\/p\u003e\n\u003cp style=\"margin: 0; font-size: 15px; color: #4a4f55;\"\u003eCarbon fiber infused PETG is strong and ductile. It won't warp in the sun or crack in the cold or during install.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"flex: 1 1 280px; background: #fbf4f1; border-top: 3px solid #e8380d; padding: 16px 18px 18px;\"\u003e\n\u003cp style=\"margin: 0 0 6px; font-family: 'Barlow Condensed', 'Barlow', sans-serif; font-size: 21px; font-weight: 700; line-height: 1.2; color: #1c1e21;\"\u003eSpill-proof\u003c\/p\u003e\n\u003cp style=\"margin: 0; font-size: 15px; color: #4a4f55;\"\u003eSpilled drinks and water won't damage it.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"flex: 1 1 280px; background: #fbf4f1; border-top: 3px solid #e8380d; padding: 16px 18px 18px;\"\u003e\n\u003cp style=\"margin: 0 0 6px; font-family: 'Barlow Condensed', 'Barlow', sans-serif; font-size: 21px; font-weight: 700; line-height: 1.2; color: #1c1e21;\"\u003eDesigned for the E9X\u003c\/p\u003e\n\u003cp style=\"margin: 0; font-size: 15px; color: #4a4f55;\"\u003eDesigned from the ground up by Inertia Werks for the best possible fit.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003c!-- Specs --\u003e\n\u003ch2 style=\"margin: 0 0 10px; font-family: 'Barlow Condensed', 'Barlow', sans-serif; font-size: 26px; font-weight: 700; line-height: 1.2; color: #1c1e21; border-left: 5px solid #e8380d; padding-left: 12px;\"\u003eQuick specs\u003c\/h2\u003e\n\u003ctable style=\"width: 100%; border-collapse: collapse; margin-bottom: 36px; font-size: 15px;\"\u003e\n\u003ctbody\u003e\n\u003ctr style=\"border-top: 3px solid #e8380d;\"\u003e\n\u003cth scope=\"row\" style=\"text-align: left; vertical-align: top; padding: 9px 16px 9px 0; width: 32%; font-weight: 600; color: #c2300a;\"\u003eCapacity\u003c\/th\u003e\n\u003ctd style=\"padding: 9px 0;\"\u003e2 drinks up to 72 mm (2.83\") diameter\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border-top: 1px solid #dadde0;\"\u003e\n\u003cth scope=\"row\" style=\"text-align: left; vertical-align: top; padding: 9px 16px 9px 0; font-weight: 600; color: #c2300a;\"\u003eMaterial\u003c\/th\u003e\n\u003ctd style=\"padding: 9px 0;\"\u003eCarbon fiber infused PETG\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border-top: 1px solid #dadde0;\"\u003e\n\u003cth scope=\"row\" style=\"text-align: left; vertical-align: top; padding: 9px 16px 9px 0; font-weight: 600; color: #c2300a;\"\u003eFitment\u003c\/th\u003e\n\u003ctd style=\"padding: 9px 0;\"\u003e2006–2012 BMW E90, E91, E92, E93 (incl. M3)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border-top: 1px solid #dadde0; border-bottom: 1px solid #dadde0;\"\u003e\n\u003cth scope=\"row\" style=\"text-align: left; vertical-align: top; padding: 9px 16px 9px 0; font-weight: 600; color: #c2300a;\"\u003eInstall\u003c\/th\u003e\n\u003ctd style=\"padding: 9px 0;\"\u003eScrew-in replacement for the center ashtray or storage compartment\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\u003c!-- In the box + install --\u003e\n\u003cdiv style=\"display: flex; flex-wrap: wrap; gap: 28px 40px; margin-bottom: 36px;\"\u003e\n\u003cdiv style=\"flex: 1 1 260px;\"\u003e\n\u003ch2 style=\"margin: 0 0 10px; font-family: 'Barlow Condensed', 'Barlow', sans-serif; font-size: 26px; font-weight: 700; line-height: 1.2; color: #1c1e21; border-left: 5px solid #e8380d; padding-left: 12px;\"\u003eInstall notes\u003c\/h2\u003e\n\u003cul style=\"margin: 0; padding-left: 20px; list-style-type: square;\"\u003e\n\u003cli style=\"color: #e8380d; padding: 2px 0;\"\u003e\u003cspan style=\"color: #1c1e21;\"\u003eRemove the ashtray or storage compartment from the center console trim piece.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"color: #e8380d; padding: 2px 0;\"\u003e\u003cspan style=\"color: #1c1e21;\"\u003eScrew the cupholder in its place. No modifications needed.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"color: #e8380d; padding: 2px 0;\"\u003e\u003cspan style=\"color: #1c1e21;\"\u003eCenter console trim is not included.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"color: #e8380d; padding: 2px 0;\"\u003e\u003cspan style=\"color: #1c1e21;\"\u003ePlease check all photos before ordering. Parts may have minor cosmetic blemishes from storage. Quality is still guaranteed.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003c!-- Fitment --\u003e\n\u003cdiv style=\"border-top: 4px solid #e8380d; background: #fbf4f1; padding: 20px 22px; margin-bottom: 36px;\"\u003e\n\u003cp style=\"margin: 0 0 14px; font-family: 'Barlow Condensed', 'Barlow', sans-serif; font-size: 22px; font-weight: 700; line-height: 1.2;\"\u003eCheck your car before you order\u003c\/p\u003e\n\u003cdiv style=\"display: flex; flex-wrap: wrap; gap: 20px 32px;\"\u003e\n\u003cdiv style=\"flex: 1 1 260px;\"\u003e\n\u003cp style=\"margin: 0 0 6px; font-weight: 700; color: #1d7a46;\"\u003e✓ Fits\u003c\/p\u003e\n\u003cul style=\"margin: 0; padding-left: 0; list-style: none;\"\u003e\n\u003cli style=\"padding: 6px 0;\"\u003e\n\u003cstrong\u003eE90 \/ E91 \/ E92 \/ E93\u003c\/strong\u003e all models, including M3 \u003cspan style=\"color: #5b6168;\"\u003e(2006–2012)\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003c!-- Contact --\u003e\n\u003cdiv style=\"border-top: 1px solid #dadde0; padding-top: 24px; display: flex; flex-wrap: wrap; align-items: center; gap: 16px 24px;\"\u003e\n\u003cp style=\"flex: 1 1 320px; margin: 0; font-size: 15px;\"\u003eNot sure it fits? Send us your model and year and we'll confirm before you order.\u003c\/p\u003e\n\u003ca style=\"display: inline-block; background: #e8380d; color: #ffffff; padding: 12px 22px; text-decoration: none; font-family: 'Barlow Condensed', 'Barlow', sans-serif; font-size: 18px; font-weight: 600; letter-spacing: 0.3px;\" href=\"\/pages\/contact\"\u003eConfirm my fitment\u003c\/a\u003e\n\u003c\/div\u003e\n\u003cp style=\"margin: 20px 0 0; font-size: 14px; color: #5b6168;\"\u003eBuilt and shipped from Toronto, Canada. US orders ship under CUSMA\/USMCA, so there are no surprise duties.\u003c\/p\u003e\n\u003cp style=\"margin: 8px 0 0; font-size: 13px; color: #5b6168;\"\u003eAftermarket part. Center console trim not included. We are not liable for damage from installation or use.\u003c\/p\u003e\n\n\u003c\/div\u003e\n","brand":"Inertia Werks","offers":[{"title":"Default Title","offer_id":47183870165184,"sku":"IW-E9X-ACH-BK","price":44.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/5233\/8880\/files\/s-l1600_68e81bce-166f-4c06-8d8b-b859c960a6d2.webp?v=1781896145","url":"https:\/\/inertiawerks.com\/products\/bmw-e90-e91-e92-e93-323i-325i-328i-335i-m3-cup-holder-for-ashtray-upgrade","provider":"Inertia Werks","version":"1.0","type":"link"}